Meet the makers of ARTONIC Tonic Water

Jean Pasquet and Larry Skoller have achieved their goal. With the new member of their team, Marion Duband, co-founder and general manager of SAS Maison ARTONIC, originally from the Cognac region and an expert in wines and spirits, they are proud to officially present the premium mixer line ARTONIC, "The art craftsmanship in the Cognac region." The premium organic ARTONIC mixers are the first range of French quality mixers created for super premium spirits. These tonics and sodas are completely natural, made from pure spring water from Gensac and sophisticated blends of natural quinine, fruits, and plants. ARTONIC mixers are certified organic, use no artificial sweeteners, flavors, or preservatives, and contain less sugar and fewer calories. 

The ARTONIC brand was created by Jean, a highly respected organic cognac producer, and by Larry, a Franco-American, three-time Grammy nominee and cognac exporter who has been living in Cognac for 17 years. The name and identity of the ARTONIC brand evoke the connection between craftsmanship and art – and the know-how, passion, and humanity that define and drive their creativity. ARTONIC honors France's deep heritage by valuing and supporting its artisanal and artistic communities.   

The goal of the ARTONIC team was to create a line of premium mixers that would be produced locally in the Cognac region, where "excellence in a glass" has, for centuries, set the global standard of quality. They wanted a product that fully expresses the region's expertise and that, by coincidence, occupies a niche in the French repertoire of luxury drinks - ARTONIC is the first line of high-end mixers specifically created for quality spirits "Made in France".   

ARTONIC mixers are carefully designed to highlight the finest characteristics of your favorite spirits, allowing the unique and subtle aspects of each spirit to express themselves. To achieve this goal, it was necessary to create mixers as pure and clean as any super premium alcohol. They had to be organic and completely natural, containing no artificial flavoring, sweetener, or preservative. The mixers should not be too sweet, and the balance between sugar and acidity had to be resilient; the structure of the wort mixer had to maintain its integrity in a cocktail and not lose its orientation.

Moreover, they had to be dry enough to give each spirit more space. The fruits, plants, and quinine had to have an overall symmetry. The botanicals should not dull the fruit, but rather lift it, complement it, and give it an aromatic complexity that would express itself as well on the nose as on the palate. The bitter notes of quinine — the ingredient that defines a tonic water — had to be friendly enough to please the occasional drinker, but bold enough to satisfy the needs of the professional bartender. The carbonation had to have fine, compact, and elegant bubbles that would not be too explosive and aggressive on the palate. It is important to note that due to the growing demand for high-quality non-alcoholic beverages, ARTONIC mixers had to shine as a complex and elegant standalone alternative for the discerning palate.

To achieve these ambitious goals, Jean and Larry procured the highest quality ingredients possible and, with meticulous and uncompromising rigor, spent more than a year and a half creating and refining their recipes. They have now completed the first production of the first four flavors of ARTONIC.   


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